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Instagram’s Top Post Algorithm: Confident AI Models vs Displaying Humans

Instagram’s Top Post Algorithm: Confident AI Models vs Displaying Humans

November 25, 2019 | Aaron Schoenberger

There aren’t many vehicles that allow you to travel to far-off destinations within seconds though Instagram is definitely one of them, and when I seek information on different worlds I find myself searching for hashtags and locations to discover what lies ahead. But the question is: What are the driving factors behind the content/results we’re actually seeing?

Instagram Tests New Story Algorithm, Influencers Losing Traction & Views

Instagram Tests New Story Algorithm, Influencers Losing Traction & Views

October 20, 2019 | Soteria Intelligence

Over the past 3-5 days we’ve noticed a significant decrease in story views on our accounts as well as clients, and had a feeling Instagram was up to something, so we launched tests to gauge what exactly is going on.

Social Media Influencer Marketing: Who’s Actually Influential?

Social Media Influencer Marketing: Who’s Actually Influential?

January 21, 2019 | Soteria Intelligence

For those that haven’t been living under a rock you’ve probably noticed that social media influencer marketing is now hotter than ever, but with the trend comes confusion – especially around finding social media influencers that are actually influential with the reach to produce returns on your investment.

Social Media Trend: Eating at the Worst Reviewed Restaurant in My City

January 15, 2019 | Soteria Intelligence

Since day one food has been one of the hottest topics on social media ranging from photos of epic seafood feasts going viral to catchy, colorful foods like bagels and the iconic Unicorn Frappuccino from Starbucks blowing up the internet. However, there’s a new trend brewing: People eating at the worst reviewed restaurants in their cities and sharing their experiences online.

Nvidia Uses Dash Cams and Deep Learning to Create Virtual Cities

December 13, 2018 | Soteria Intelligence

The days of relying on artists and developers spending months to develop virtual worlds for games, AR/VR and other purposes may be coming to an end: At the NeurIPS artificial intelligence conference in Montreal last week Nvidia showcased their ability to use deep learning combined with dash cam videos to create virtual cities, which can valuable in a variety of ways.

Improving Customer Experiences Using Social Media: 3 Tips

December 6, 2018 | Soteria Intelligence

We are living in a world where social media reigns king and the experiences customers have – whether good or bad – are immediately voiced on social networks and therefore have a tremendous impact on brands which leaves companies searching for ways to improve customer service. But in reality, it’s not that difficult.

Social Media Monitoring for the Food Industry: The Value of Automated Alerts

December 5, 2018 | Soteria Intelligence

Just as the sun rises in the morning and sets in the afternoon, businesses open shop and close at the end of the day, but when it comes to the food industry people feast on all sorts of goodies 24/7, and because of that the lights are always on. However, many food companies struggle with monitoring social media (things people love, complaints, food safety issues, etc.) during the day and even more so at night when their communications, customer service and marketing teams aren’t in the office. But the times are changing and technology is leading the way.

Calabasas and Hidden Hills: The Social Media Influencer Hub

November 29, 2018 | Aaron Schoenberger

When most people think of celebrities, social media influencers and the entertainment scene in general Los Angeles proper comes to mind, but in recent years Calabasas and Hidden Hills have become magical destinations attracting influencers from around the world for a variety of reasons. But why?

Digital Customer Experience Management: AI is the Future

November 24, 2018 | Aaron Schoenberger

One of the most effective ways businesses have leveraged advancements in artificial intelligence (AI) to drive value has been in the customer experience (CX) space by using technology to improve customer relations, identify potential customer service issues before they spiral out of control, and to ultimately form relationships that continue to live on and drive revenue for years to come.

Will Artificial Intelligence Replace Humans? Let’s Explore

November 22, 2018 | Aaron Schoenberger

The concept of artificial intelligence humanoids taking over the world has been a recurring theme in science fiction movies for decades, and with recent advancements in AI, particularly deep learning, the fears are becoming even more real. But should we be scared?

Social Media Reputation Management: Our Deep Learning (AI) Solutions

November 3, 2018 | Aaron Schoenberger

Ever since the rise of the internet and more recently social media in particular, people and organizations have struggled with maintaining a positive online reputation due to things they are actually responsible for and many other times total fallacies spread online to cause damage (negative reviews from competitors, fake news, etc.).

Social Media Market Research: Real-Time Insights Beyond Industry Studies

October 27, 2018 | Aaron Schoenberger

Having spent over 10 years guiding large organizations from around I’ve always been surprised at how big (and often costly) decisions for the future were made primarily based on industry studies of the past instead of taking a more blended approach that integrates current metrics from social media. But luckily the times are changing!

What is the Best Social Media Monitoring Tool? Depends on You

October 27, 2018 | Soteria Intelligence

We are often asked what the best social media monitoring tool on the market is and thought we’d make a quick blog post outlining how there isn’t one particular solution that reigns king, but instead a variety of solutions with different functionality and being “the best” comes down to what you’re looking to get out of the tool.

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